The blush is smaller than i expected, but still i didnt have problems using it with my regular brush. The color is similar to the ad pics although its lighter. Im pretty fair so it showed up on me, but its very subtle, i dont have a problem w this, tho consider it will be lighter than ad pics. The formula is good, not patchy. Its not like brightening light color, just subtle pink cool blush. I wish there were more cool toned color options c: